Take advantage of Michigan Crafted’s promotional toolkit.
Whether you want to promote your product’s ties to Michigan’s rich and unique history or highlight the all-at-once bustling and serene scene that is craft, we have free materials to help you do it.
Download the materials below to begin promoting Michigan Crafted by printing and adding them to your local spaces, or posting and sharing them on your communication channels.
Talking Points
A printable sheet of talking points about Michigan Crafted as well as craft beverages around the state. The sheet can be used in printed or digital form.
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Social Posts
Eye-catching animated videos for use on various social platforms with text to explain or expand on different parts of Michigan’s craft beverage industry.
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Flyer
8.5-by-11-inch printable flyers for a quick explanation of Michigan Crafted and the undeniable draw of craft beverages in Michigan. Can be used in places like host stands, lobbies, etc.
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Poster
18-by-24-inch printable posters that offer a quick snapshot of Michigan Crafted and eye-catching visuals to pull interest. They can be used in places like lobbies or other areas where lines often form.
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Brand Guide
A brand guide that advises on color, logo, font and language usage for Michigan Crafted branding and co-branding.
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